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Retail television networks arguably began in the 1970s, when several grocery retailers began showing pre-recorded advertising and informational content on in-store televisions. While the basic goals may be the same, today's in-store TV networks enjoy several advantages over their predecessors, including nearly instantaneous content updates, schedules customized for each department, and robust proof-of-playback reporting. When integrated into an existing co-op program, a well-designed retail TV network can prove informative to consumers and lucrative for vendors and host stores alike. Most in-store TV solutions can be adapted to work with standard televisions or flat-screen monitors, and can utilize an existing or dedicated network for remote content delivery. Some of these products can also be used to manage other in-store devices, such as interactive kiosks.
For implementation of Retail TV please take a look at our products NetBroadcast, NetPlayer en NetPlayerBox.
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